PRESIOUS - Vegan & Organic

This is Presious

Hi, my name is Nina.

My family is one of the things most dearest to my heart. My grandchildren Ava and Zyiah mean everything to me. I consciously make choices that provide the least harm to my family and the environment, and from that I have chosen to lead a healthy vegan lifestyle.

When looking for laundry products that reflected my beliefs and values, I found it near impossible. This is how Presious was born — to create organic and vegan laundry products with a superior clean and skin care that does little harm to our environment.

After doing extensive research on laundry products and balm manufacturers, Euca was chosen (given they have been industry leaders for decades when it comes to eco-friendly and sustainable household cleaning products) to collaborate with Presious to achieve this dream. Needless to say, they were very excited to take on the challenge.

The task was very straight forward — to develop a laundry powder, fabric softener and super gentle balm that was ORGANIC, VEGAN and included the benefits of pure VANILLA. It took months and a thousand man-hours to develop — but we finally developed a wonderful suite of products that we can both truly be proud of.

In today's society with the ever-growing need to juggle a career and a family along with household responsibilities and social activities, the need for stress-free, superior, holistic laundry supplies that provide value for money is greater than ever.

Value has been redefined so that it's not all just about cost. Value has a different meaning for all of us. I am both an emotional and rational shopper, so look for value in both sides. The emotional shopper in me demands laundry products that give superior results and smell divine; and the rational shopper in me wants convenience at a sensible price.

My boys suffered from asthma all their lives, and I had severe dermatitis and suffered from year-long hay fever symptoms — I tried everything. Guess what? After switching to Presious laundry products — made from natural ingredients that contained no itchy fillers or perfumes — all of our symptoms have slowly disappeared. Making a simple change to Presious has changed our lives.

My beloved family and friends are precious to me. Your family and friends are precious to you. Having the knowledge that Presious contains no cancer-causing chemicals, mutagens or reproductive toxins (which are legally tolerated contaminants in many household products!) brings enormous satisfaction knowing I am doing the right thing by my family.


We are all one Presious family.

Nina